A Cloud over Ownership - Technology Review
When those belongings reside in Netflix’s video service, Amazon’s Kindle bookstore, or Apple’s coming iCloud service, they become impossible to misplace, and easier to organize and access than before. They also gain new powers over us, and slip free of powers we once held over them—powers that have shaped our thinking and behavior for centuries. One consequence is to give the companies that provide cloud services tremendous amounts of unchecked control over these possessions. In some cases, that control has already been abused.