Cultural Connectives: Understanding #Arab_Culture Through #Typography
by Maria Popova
What typography has to do with cross-cultural understanding and linguistic minimalism.
I’m obsessed with language, such a crucial key to both how we understand the world and how the world understands us. In today’s political and media climate, we frequently encounter the Middle East in the course of our daily media diets, but these portrayals tend to be limited, one-note and reductionist. We know precious little about Arab culture, with all its rich and layered multiplicity, and even less about its language. On the heels of last month’s excellent Arabic Graffiti comes Cultural Connectives — a cross-cultural bridge by way of a typeface family designed by author Rana Abou Rjeily that brings the Arabic and Latin alphabets together and, in the process, fosters a new understanding of Arab culture.