Beacons, marketing and the neoliberal logic of space, or: The Engelbart overshoot
There was a powerful dream that sustained (and not incidentally, justified) half a century’s inquiry into the possibilities of information technology, from Vannevar Bush to Doug Engelbart straight through to Mark Weiser. This was the dream of augmenting the individual human being with instantaneous access to all knowledge, from wherever in the world he or she happened to be standing at any given moment. As toweringly, preposterously ambitious as that goal seems when stated so baldly, it’s hard to conclude anything but that we actually did achieve that dream some time ago, at least as a robust technical proof of concept.
We achieved that dream, and immediately set about betraying it. We betrayed it by shrouding the knowledge it was founded on in bullshit IP law, and by insisting that every interaction with it be pushed through some set of mostly invidious business logic. We betrayed it by building our otherwise astoundingly liberatory propositions around walled gardens and proprietary standards, by putting the prerogatives of rent-seeking ahead of any move to fertilize and renew the commons, and by tolerating the infestation of our informational ecology with vile, value-destroying parasites. These days technical innovators seem more likely to be lauded for devising new ways to harness and exploit people’s life energy for private gain than for the inverse.
In fact, you and I now draw breath in a post-utopian world — a world where the tide of technical idealism has long receded from its high-water mark