German supermarket Edeka denies neo-Nazi symbolism in TV ad | World news | The Guardian
A Volvo shown in the 84-second clip has the numberplate MU SS 420. “SS” is forbidden on German numberplates because it is immediately recognisable as a synonym of the Schutzstaffel, the Nazis’ paramilitary “protection squadron”.
“420” is a common abbreviation – especially in far-right circles in the US – for Nazi leader Adolf Hitler’s birthday, 20 April.
Another car in the advert has the numberplate SO LL 3849. The “84” is recognised as an abbreviation for the eighth and fourth letters in the alphabet – H and D – signifying the greeting “Heil Deutschland”. The numbers 3 and 9, together number 39, are said to symbolise Christian identity and stand by implication for antisemitism.