The Solar Eclipse Is Destroying Everything Except Bonnie Tyler | Vanity Fair
American productivity is shockingly down, but sales of “Total Eclipse of the Heart” are shockingly high.
But if companies are the true losers of the solar eclipse, then who, pray tell, is the winner? Well, technically, the moon, followed closely by the sun. That said, there’s also a true human heir apparent. Turn around, bright eyes—it’s clearly Bonnie Tyler, whose prescient 1983 single, “Total Eclipse of the Heart,” has experienced a 503 percent increase in digital sales thanks to its status as an accidental eclipse tie-in, according to Billboard. On Sunday alone, the song shifted 4,000 downloads. In the last week, the song sold 12,000 downloads, compared to just 2,000 the previous pre-solar-eclipse-craze week.
Tyler is also taking full advantage of this moment, recently announcing that she will perform the song during the eclipse while on the ocean, traveling on a cruise ship that is perfectly poised to see the eclipse in all its glory. She’ll then presumably burst into an all-knowing burst of light, because that’s the sort of thing that happens after such a powerful alignment. Forever’s gonna start tonight, indeed.