Love #insights, not data.
▻https://hackernoon.com/love-insights-not-data-b763bf902662?source=rss----3a8144eabfe3---4
Here is how you should be using data instead.Photo by Ekansh Saxena on UnsplashI can’t go one day without reading about big data. Companies often proudly proclaim how they have access to millions of data points (well, not anymore since a certain Ivy League-brand brought disrepute to the whole story). In the zeal to think big, we often forget why we were looking at the data in the first place.We look at data to make decisions.That is it, nothing else. Businesses — large multinational corporations and tiny garage startups alike — look at data solely because it helps them make informed decisions.Companies are not run by analysts who pore over data everyday. They are run by leaders who use (a fraction of the) data for effective decision-making.So what should we be doing with data instead? My points (...)