The threat of hylomorphic #design thinking
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Innovators must learn to anticipate how their materials and creations design us.Note: This is the first of a series of posts inspired by Levi Bryant‘s book, Onto-Cartography: An Ontology of Machines and Media.For a few years now, I’ve been obsessed with critiquing the notion that the great creators bend reality to their will. Some think that Steve Jobs, ignoring naysayers and customer feedback, changed the world to fit his vision. But in actuality, no leader is powerful enough to manipulate materials and people as they want. It’s always a negotiation. And to take things a step further, our creations design us as we design them.The idea that designers can frictionlessly bend materials to their whims connects with the ancient philosophical tradition of hylomorphism. Rooted in the thinking of (...)