Unity and ironSource announce merger | Pocket Gamer.biz | PGbiz
▻https://www.pocketgamer.biz/news/79185/unity-and-ironsource-announce-merger
Unity Software has announced a merger with ironSource, a leading app economy software firm. Unity aim of utilising IronSource’s tools, platform, technology, and talent to form an end-to-end platform that allows creators to more easily create, run, monetise, and scale live games and real-time 3D content.
ironSource’s technology is used in many leading games, as well as non-gaming apps, for monetisation, marketing, analytics, and discovery, and Unity hopes that the ironSource enhancements for Unity Operate Solutions will yield immediate benefits for creators and build robust businesses, particularly in regards to monetisation.
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