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Clay Shirky : Last Call. The end of the printed newspaper.
▻https://medium.com/@cshirky/last-call-c682f6471c70If you are a journalist at a print publication, your job is in danger. Period. Time to do something about it.
(...) I asked several reporters, editors, and scholars what journalists should do to get ready for the next wave of firings. There were three strong consensus answers: first, get good at understanding and presenting data. Second, understand how social media can work as a newsroom tool. Third, get whatever newsroom experience you can working in teams, and in launching new things.
(...) We are statistically much closer to the next recession than to the last one, and in a recession, ad dollars are the first to go. Many papers will go bankrupt the way Hemingway’s Mike Campbell did: Gradually, and then suddenly.
En ce jour d’anniversaire de l’#AFP… à laquelle Marc Endeweld a consacré un article récent dans le @mdiplo : « L’AFP survivra-t-elle au déclin des journaux ? » : ►http://www.monde-diplomatique.fr/2014/02/ENDEWELD/50091
▻http://blogs.afp.com/makingof/?post/20-aout-1944-dans-paris-insurge-l-afp-est-creee« #Presse : vers un monde sans papier ? », #documentaire mardi prochain sur Arte : ►http://www.arte.tv/guide/fr/048392-000/presse-vers-un-monde-sans-papier
▻http://www.arte.tv/papi/tvguide/images/1244055/W940H530/048392-000_journalismusmorgen_02-1407210321846.jpgDe l’Europe aux États-Unis, où le numérique a déjà largement supplanté le papier, en passant par l’Inde, où les journaux sont encore en bonne santé, l’enquête menée par deux anciens journalistes de Libération (Marie-Ève Chamard et Philippe Kieffer) s’immisce au sein des rédactions pour explorer les différentes pistes de mutation qu’elles expérimentent. Avec à l’appui, de nombreux témoignages de journalistes et de rédacteurs en chef de différents quotidiens (The Guardian, Libération, Le Monde, Bild, New York Times…)
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@cdb_77 la tagueuse frénétique — j’avais déjà mis #presse : ) ! Quant à taguer le nom de l’auteur je ne vois pas bien l’intérêt d’autant que OpenCalais les repère généralement. Je dis ça… #seenthis_police
@ari : exactement, mieux même !
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@thibnton, effectivement... j’avais pas vu pour « presse », effectivement... et pour l’auteur, effectivement aussi ! Bref, merci !
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J’avais oublié #médias et #sites_d'information, j’en profite pour coller ça, via @opironet :
►http://futureexploration.net/Newspaper_Extinction_Timeline.pdf -
Hufnagel : « Le papier n’est plus la priorité de Libération »
▻http://www.lesinrocks.com/2014/08/27/actualite/hufnagel-interview-papier-nest-priorite-liberation-11520944Au risque du clic : ▻http://seenthis.net/messages/286776
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L’horreur :
And for all the paper’s digital growth, Mr. Kramer acknowledges that, like others in the industry, he is wrestling with how to make money online. Gannett’s growth in digital publishing revenues, which includes online advertising, is slowing. To spur revenue, Gannett has put up paywalls at its local papers, but Mr. Kramer says the company has not yet decided whether USA Today will charge readers for its content.
For now, he and USA Today’s editor in chief, David Callaway, are coming up with all sorts of strategies to drive Internet traffic. All of the paper’s journalists have tools allowing them to track the online viewership of their stories. An electronic board displayed prominently in the newsroom tracks overall top performers. Reporters are not penalized if their articles do not make the list, but their skills at promoting their articles online are considered as important as front page bylines.
In addition to Social Media Tuesdays, they run informal contests to motivate the newsroom staff of 430. Competitions have included who can create the most viral headline or add the most new Twitter followers in a given time.
A premium is placed on reporters’ speed and digital output. Because search engines give higher rankings to USA Today’s original content rather than wire service stories, Mr. Kramer has insisted that 95 percent of its digital content is produced in-house — and goes up quickly. Only 15 percent of the USA Today online stories run in the print edition. “Reporters have to write 5- and 30-minute stories,” Mr. Kramer said.
USA Today Goes Viral
▻http://www.nytimes.com/2014/07/14/business/media/usa-today-goes-viral.html
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« En France, la presse papier disparaîtra en 2029 » ►http://twitter.com/vjeanneperrier/status/35646334098735104
►http://futureexploration.net/Newspaper_Extinction_Timeline.pdf
