/5948300

  • Silicon Valley siphons our data like oil.
    https://diasp.eu/p/5948300

    Silicon Valley siphons our data like oil.

    But the deepest drilling has just begun

    Personal #data is to the tech world what oil is to the fossil fuel industry. That’s why companies like #Amazon and #Facebook plan to dig deeper than we ever imagined.

    What if a cold drink cost more on a hot day?

    Customers in the UK will soon find out. Recent reports suggest that three of the country’s largest #supermarket chains are rolling out surge pricing in select stores. This means that prices will rise and fall over the course of the day in response to #demand. Buying lunch at lunchtime will be like ordering an #Uber at rush hour.

    This may sound pretty drastic, but far more radical changes are on the horizon... (...)