Shhhh. The “Gene Silenced” Apple Is Coming. – Mother Jones
Why go through all this trouble to change the color of the fruit? The Arctic’s non-browning properties mean it can be sold pre-sliced, which the company says makes it more appealing as a snack food for kids. And unlike other prepackaged apple slices, “our non-browning sliced apples are preservative free, avoiding negative flavor and aroma impacts of anti-browning treatments,” Okanagan President Neal Carter told me.
Et l’argument écologiste en prime
And if the apples stay white, we’re less likely to toss them out, according to the Breakthrough Institute, which is helping promote the fruit: “By eliminating superficial bruising and browning, the Arctic Apple holds the potential to dramatically reduce consumer food waste once it enters the market.” Food makes up the largest share of waste at municipal landfills, according to the Environmental Protection Agency. Around the world, almost half of all fruits and vegetables are wasted every year, according to the Food and Agriculture Organization, and that includes a startling 3.7 trillion apples.
Okanagan Specialty Fruits Inc.
But if the point of the apple is to help reduce food waste, why market it in a way that requires so much packaging? I asked the company, and it responded that the plastic bags are recyclable, as are the shipping cartons and trays. Still, it’s hard to see how whole apples would require as much plastic, recyclable or not.
Et la mention OGM n’est pas sur l’emballage
ut the Arctic apples are one of the first genetically modified foods created to please consumers, rather than farmers. “It’s good for people to bite into one of these apples and see in their own hand how simple it is,” says Professor Pam Ronald, a plant pathologist and geneticist at the University of California-Davis. “It tastes the same.”
If you come across a packet of Arctic apple slices in stores, it won’t say “GM” on the label.
That’s only if they know what they’re eating. A law signed in 2016 by President Barack Obama requires companies to reveal whether a product is genetically modified, but it does not force them to print that information on its packaging. If you come across a packet of Arctic apple slices in stores, it won’t say “GM” on the label. Instead, there will be a QR code on the back that you can scan with a smartphone to learn more about Okanagan and the biotechnology at work.