Russian voters offered chance to win iPhones for polling station selfies | World news

/kremlin-russia-election-entices-voters-

  • Russian voters offered chance to win iPhones for polling station selfies | World news | The Guardian
    https://www.theguardian.com/world/2018/jan/10/kremlin-russia-election-entices-voters-iphones-polling-station-selfies

    Très fort les russes.

    ttps ://i.guim.co.uk/img/media/78c0ad58d93dd4bbc6b069bf975a434198e8d983/348_299_3721_2232/master/3721.jpg ?w=1200&h=630&q=55&auto=format&usm=12&fit=crop&crop=faces%2Centropy&bm=normal&ba=bottom%2Cleft&blend64=aHR0cHM6Ly91cGxvYWRzLmd1aW0uY28udWsvMjAxNi8wNS8yNS9vdmVybGF5LWxvZ28tMTIwMC05MF9vcHQucG5n&s=c7dafd73d2a8d4a58b77faa6df86e81a

    The Kremlin is on a drive to ensure a high turnout in the presidential election in March by offering iPhones and iPads for the best polling station selfies.

    The unusual move is part of a plan by the administration to create a “holiday-like atmosphere” on voting day, Russia’s RBC media outlet reported, citing a leaked Kremlin document. Famous sportspeople, comedians, actors and bloggers will help promote the “Photo at the Polls” competition.

    Other polling station attractions are likely to include family games such as guess-the-word, footballing skills tests, and non-binding referendums on issues of interest to schoolchildren and their parents, RBC said.

    #russie #communication #marketing #opération_commerciale