Why Germany dominates the global trade-show business
▻https://global.handelsblatt.com/companies/germany-dominates-global-trade-show-business-894495
Come April, some 200,000 visitors will descend on the Hanover Trade Fair again to take part in the world’s largest industrial trade fair, held on the world’s largest trade-fair grounds. The event is a so-called “Fachmesse,” geared at professionals who want to invest millions in industrial machines, from the latest and smartest robots to 3D printers that make bionic structures almost as Mother Nature would.