In the Fake News Era, Native Ads Are Muddying the Waters
Online experiment finds that less than 1 in 10 people can tell sponsored content from an article
▻https://www.bu.edu/research/articles/native-advertising-in-fake-news-era
This native advertisement published on the New York Times website is marked as a “paid post” at the top along with the logo of the advertiser, Shell Global.
#publicité