How to Enhance the #usability of your Payment Systems
▻https://hackernoon.com/how-to-enhance-the-usability-of-your-payment-systems-8ac2f07d518b?source
How to Enhance Your #payments UsabilityWhen the word “Usability” pops-up, quite often users confuse it with — “User Experience”.The usability of any product shapes its user experience, and thus, usability is a part of #ux. Usability is not just the comfort of using a product, but a lot more about user satisfaction, a website being aesthetically pleasant and engaging.Online retailers previously overlooked the checkout page optimization and focused only on optimizing the front end, design and product alignment on their website. This made sense because what the user came across was the front end, that convinces the user to make a purchase.However, when it comes to conversion, it is the website checkout page that needs to be optimized in terms of product specifications & call-to-action buttons (...)