Adaptive Content Management | Journal | The Personal Disquiet of Mark Boulton
A writer may use IA Writer, Notepad or Apple Pages. But most likely, they’ll be using Microsoft Word. They’ll create the content, edit it, save it, re-edit, print it and scribble all over it, get it reviewed, talk about it, throw it away, re-write it. Once they’ve done all of this, they’ll need to publish it – or maybe they’ll just need to put it in the editorial workflow for review. To do that, they generally copy and paste paragraphs into the CMS. They’ll then need to fill in all of these other required fields: some meta data, pick some categories, a 140 character standfirst, a standfirst for the mobile display, upload some images, but damn, they forgot to crop them.
You get the idea. And so it goes on. Publishing content with a content management system is a royal pain in the arse. Almost without exception.