Why Google might just be wrong about responsive design in Africa | memeburn
►http://memeburn.com/2012/11/why-google-might-just-be-wrong-about-responsive-design-in-africa
– Most Africans do not have internet at home or at work. Only about 15% of the population does. And the internet that they have at home and work is not at all comparable with what you have in America (in terms of speed and reliability).
– Smartphone penetration in Africa is less than 20%.
– Public Wi-Fi Hotspots are not widely available.
– The GDP and PPP in Africa is among the lowest in the world.
So your typical African’s first and only point of access to the internet is via a feature phone. Because of the cost of data and the disposable income of a typical African, an African feature phone internet user is very aware of the size and cost of a web page.
What we need in Africa is a solution that is lightweight in terms of data usage.
[with #proactive_design] an African user can surf the net 10 times more (or at a cost that is 10 times less) and 10 times faster [than with #responsive_design].
