Tech Giants Promote Video With A Simple Message: Kids Need to Learn Programming | Singularity Hub
▻http://singularityhub.com/2013/02/28/tech-giants-promote-video-with-a-simple-message-kids-need-to-learn-p
Code.org has the solitary mission of “growing computer programming education,” and toward this end, getting superstar endorsements is an important marketing strategy. In fact, the video is only a sampling of people in the world of technology, politics, and entertainment that have given their support to code.org’s cause. The front page of the site includes a long list of quotes reiterating the importance of teaching a generation of kids to program. The site also allows teachers to sign up in order to find ways to bring programming courses to their schools.
