Why is #Chrome so important to #Google? It’s a ’locked-in user’ | ZDNet
On a tactical basis, everybody that uses Chrome is a guaranteed locked-in user for us in terms of having access to Google.
Nikesh Arora, chief business officer at Google, also chimed in on the marketing ROI for pushing Chrome.
We have over 120 million daily users and 40% of them were added in the past year as a result of our marketing efforts.