Two Ad Giants Chasing Google in Merger Deal - NYTimes.com
▻http://www.nytimes.com/2013/07/29/business/media/two-ad-giants-in-merger-deal-chasing-google.html?pagewanted=all
But the announcement on Sunday of the merger of two industry giants, Omnicom and Publicis, to create the largest ad company in the world, signals that advertising is now firmly in the business of #Big_Data: collecting and selling the personal information of millions of consumers.