Political Types — Imprint-The Online Community for Graphic Designers
►http://imprint.printmag.com/branding/political-types
There is no distinctly American type, at least none dictated by government as the favored national face. Most other nations do not place a great emphasis on their typographic branding either. But starting in 1934, following the Nazis coming to power in Germany, Volk or the people’s type, was favored by decree. Since all forms of the traditional German Blackletter were acceptable, type foundries rushed to fill the need and magazines, most notably, Die zeitgemäße Schrift (Contemporary Lettering), celebrated the return of spiky Germanic lettering after the a flirtation with “degenerate” modernism.