The first “Meta Store” is opening in California in May | Ars Technica
▻https://arstechnica.com/information-technology/2022/04/the-first-meta-store-is-opening-in-california-in-may
Il y a un côté fascinant de voir toutes ces entreprises du numérique vouloir ouvrir des magasins. Pour Apple Store qui marche bien, tous les autres ’Amazon, Microsoft) patinent.. Maintenant Meta.
Objectif : showcase des produits Virtual reality.
Ou alors moyen de vraiment lancer la marque Meta.
On May 9, Meta will double down on its metaverse sales pitch by... making people drive to California to sample its wares at a single physical location.
The uncreatively named Meta Store will showcase every physical product the company sells under its various branded umbrellas, particularly the Meta Quest 2 VR system (formerly Oculus Quest 2). The company’s first retail store will be housed in a 1,550-square-foot space on Meta’s Burlingame, California, campus, which houses a number of Meta’s VR- and AR-specific development efforts, and it will allow the public to test and purchase any of Meta’s physical products.