Things Engineers Should Know Before Starting Up
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Most #startup schools and books about #entrepreneurship focus on Product. Do what you love, they say. Focus on your passion!Here’s the thing — if your passion isn’t business — you shouldn’t start a business.If you’re an artist — say a designer — and you hate your boss, someday you’ll think to yourself, “Gee golly, wouldn’t it be jolly if I didn’t have a boss?”That’s not your signal to quit your job and start your own design agency, or follow your passion and illustrate picture books on commission.That’s nonsense.What you should do is: learn more about #marketing and sales and finance. If you don’t enjoy learning about them, and you wouldn’t enjoy putting them into practice, news flash: you won’t enjoy running your own business.Most entrepreneurs will tell you, forget about the books and blogs and videos, go out (...)