Visual #design #rules you can safely follow every time
▻https://anthonyhobday.com/sideprojects/saferules
You do not have to follow these rules every time. If you have a good reason to break any of them, do. But they are #safe to follow every time.
– Use near-black and near-white instead of pure black and white
– Saturate your neutrals
– Use high #contrast for important elements
– Everything in your design should be deliberate
– Optical #alignment is often better than mathematical alignment
– Lower letter spacing and line height with larger #text. Raise them with smaller text
– Container borders should contrast with both the container and the background
– Everything should be aligned with something else
– #Colours in a palette should have distinct brightness values
– If you saturate your neutrals you should use warm or cool colours, not both
– Measurements should be mathematically related
– Elements should go in order of visual weight
– If you use a horizontal grid, use 12 columns
– #Spacing should go between points of high contrast
– Closer elements should be lighter
– Make drop shadow blur values double their distance values
– Put simple on complex or complex on simple
– Keep container colours within brightness limits
– Make outer padding the same or more than inner padding
– Keep body text at 16px or above
– Use a line length around 70 characters
– Make horizontal #padding twice the vertical padding in buttons
– Use two #typefaces at most
– Nest corners properly
– Don’t put two hard divides next to each other
