technology:word processor

How To Seduce A Hipster On #indiegogo
▻https://hackernoon.com/how-to-seduce-a-hipster-on-indiegogo-cfea4e92182a?source=rss----3a8144ea

https://cdn-images-1.medium.com/max/1024/1*WTswF8IcgC-MdcQKG8nJbw.jpeg

Selling to Hipsters is Good BusinessEven if trends don’t last forever, it’s hard to resist selling yesterday’s technology at today’s prices. Don’t believe me? A single-speed bike sells for $1,000 and vinyl records just saw their 12th year of consecutive growth.The most egregious act of hipster marketing is this Indiegogo campaign for a $599 word processor. That’s right, a campaign for an old-school typing machine has raised over $425,000!Word processors have been around for decades. Then everyone started using laptops, so they went the way of the fax machine. Now a Chromebook with full internet capabilities is less than $200.The promo video for the unjustifiable word processor should appeal to any well-heeled hipster in clear-framed glasses, who pounds out odes to ascots in chic cafes. To be (...)

#crowdfunding #startup-marketing #tech #startup

Fitter, dumber, more productive
▻http://www.newstatesman.com/politics/health/2016/08/fitter-dumber-more-productive
▻http://www.newstatesman.com/sites/default/files/styles/thumb_730/public/Longreads_2016/08/gettyimages-630904133.jpg?itok=VDfcEF-y

Modern anti-distraction tools such as computer software that disables your internet connection, or word processors that imitate an old-fashioned DOS screen, with nothing but green text on a black background, as well as the brain-measuring Muse headband – these are just the latest versions of what seems an age-old desire for technologically imposed calm. But what do we lose if we come to rely on such gadgets, unable to impose calm on ourselves? What do we become when we need machines to motivate us?

Escape from Microsoft Word by Edward Mendelson | The New York Review of Books
▻http://www.nybooks.com/blogs/nyrblog/2014/oct/21/escape-microsoft-word

Edward #Mendelson on the “#Platonic idea” underlying #Microsoft_Word and how it shapes our thinking

This post is about word processors, but I got the idea for it from something W. H. Auden once said about political philosophers. In 1947, talking with his learned young secretary about an anthology he was compiling, The Portable Greek Reader, he mentioned Isocrates, a Greek orator whose simple-seeming ideas about relations between rich and poor cities were sane and practical. Naïve-sounding Isocrates had solved problems for which Plato’s grand theories had no answer. “Isocrates reminds me of John Dewey,” Auden said. “He’s a mediocrity who’s usually right whereas Plato is a man of genius who’s always wrong.” Only a genius could have devised Plato’s theory of the forms—the invisible, intangible “ideas” that give shape to every visible, tangible thing. But the theory of forms is always wrong when applied to political thinking, as every experiment in ideal, utopian politics has proved.
[...]
The original design of Microsoft Word, in the early 1980s, was a work of clarifying genius, but it had nothing to do with the way writing gets done. The programmers did not think about writing as a sequence of words set down on a page, but instead dreamed up a new idea about what they called a “document.” This was effectively a Platonic idea: the “form” of a document existed as an intangible ideal, and each tangible book, essay, love letter, or laundry list was a partial, imperfect representation of that intangible idea.

#Scrivener for collaboration
►http://davidhewson.com/2010/12/23/scrivener-for-collaboration-pretty-cool

we want to share out our chapters with people using standard word processors such as Word. Go to File, Sync and you get this…