The Phenomenon of Social Like
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Does like button really matter for your product?1 Hacker Way — Facebook’s headquarters in Menlo Park. Photo: David Paul MorrisA short history of Like buttonThe first version of the Like button also known as Awesome button was developed by #facebook in 2007. Mark Zuckerberg was concerned about the public nature of the feature and chose not to launch it until 2009 [1].Later, In 2010, Like button were added to individuals` comments and other content [2]. Since then, almost all public activity on Facebook have been likable. Also Facebook started to include posts and user links that liked in their timelines, as part of the activity log.This changed liking from a relatively private action (from one user to another, visible only to the friends of the user whose object was liked) to a fundamentally (...)
#product-management #the-like-economy #like-button #social-media