Lord Coe: You won’t get into Games if you wear a Pepsi t-shirt
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In an interview with BBC radio Lord Coe was asked if people would be able to go to an Games event in a Pepsi T-shirt.
He said: “No, you probably wouldn’t be walking in with a Pepsi T-shirt because Coca Cola are our sponsors and they put millions of pounds into this project but also millions of pounds into grassroots sport and it is important to protect those sponsors.”
Asked if spectators could get in wearing Nike trainers, he said: “I think you probably could ... you probably would be able to walk through with Nike trainers.”